AI is empowering more engaging, accessible and experimental creative outputs. Used thoughtfully it is enabling better creativity, at scale. But how can we use creativity to create a better and more ethical AI? What skills do we need to create the most impactful future with AI? We will unpack the responsibility of the creative to inspire and shape AI.

Panellists:

‍Kat Hahn, Creative Director for International, CreativeX, Meta
​​Boris Nihom, Co-CEO, Dentsu Creative Amsterdam ​
‍Tom Ellis, Director of Ad Creative, Yahoo Creative Studios
‍Steve Davies, CEO, Advertising Producers Association (APA)

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